NLP in business: client benefits for the taking

By Editorial on April 29, 2013

A competent entrepreneur is aware of one basic business principle: in every investment, there should be a definite, or at least a potential, reward or profit. This is equally true when it comes to considering the value of shelling out a considerable amount of money for leadership trainings and seminars.

There are many organisations that provide services geared toward the enhancement of businesses’ or individuals’ potentials. One such avenue is a good neuro-linguistic programming (NLP) training course.

Now for the million-dollar question: what can NLP training course participants gain from the syllabus?
The answer to these queries can be summed up in three major principles: external customers, internal customers, and self-motivation.

External customers
One of the most noteworthy NLP training course  business benefits is the communication of an effective external customer satisfaction model. External customers refer to individuals who patronize a business’ products and services. These people can be either the existing ones or potential patrons.

Customer satisfaction comes in two levels. The first one is properly dealing with clients in such a way that they will continue to support and purchase one’s market offers. The second level, is maintaining content customers who will not only stick with your business, moreover, go out of their way to promote it to their inner circles or community. These customer satisfaction levels can be reached through competent market communication characterized by sufficient understanding of consumers’ verbal and non-verbal language, and rapport building.

Internal customers
It is not enough to gain loyal external customers. Another equally important business strategy is keeping internal customers “happy”. Internal customers refer to individuals who work for your business, often dubbed as employees. In order to effectively deal with internal customers in such a way that they will feel part of the core of your business and not merely dispensable work limbs, business NLP training course clients should adapt the same communication competencies they use for external clients. These strategies include motivation, sensible and sensitive use of language, and establishment of an enduring rapport.

Self-motivation
NLP business models factor in another concept often neglected by other training models: the principle of self-motivation. Self-motivation is the heart of leadership. Customer satisfaction—both external and internal, can never be achieved if a business leader or manager proves dysfunctional or ill-equipped in terms of steering his or her organisation toward its goal. The labour momentum should emanate from a leader and this momentum should be potent enough to inspire ardent participation from all organisational stakeholders.

NLP training course models give clients the necessary pointers and exercises to further enhance their confidence, communication style, and workplace demeanor, which are critical aspects of leadership.

Aside from the aforementioned benefits, the NLP business model has boundless offers for business-oriented individuals who wish to achieve great efficacy in running their entrepreneurial endeavors. As said earlier, every business person knows the importance of first plotting the possible rewards before delving into any investment. Good NLP training ensures nothing less than absolute profit, be it mental, emotional or financial. In fact, it can be aptly regarded as a truly invaluable business asset.

copyright © Nicholas Hill

The Hill Consultancy Ltd

The Hill Consultancy runs UK wide public training courses in leadership and management development. Training centres are located in London, Exeter, Birmingham, Manchester, Newcastle and Glasgow. Courses include High Performance Leadership, Self-Management, Conflict Management, Advanced Communication, Emotional Intelligence, Leadership Styles, Performance Management, Change Management, Presentation Skills, Time Management, Senior Management and Neuro Linguistic Programming (NLP).
T: +44 (0)20 7993 9955 W: www.nicholashill.com

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One response to “NLP in business: client benefits for the taking”

  1. Jane says:

    its just that the therapy ascpet of NLP has so much potential to do so much good in this world and because it is so quick, digestible, and tailored to the individual I truly feel this is something our governments should take a closer look at to maybe even fund some techniques to be incorporated into schools .can you imagine what the next generation would be like if the teachers taught in NLP ways? it would be a step towards true peace, and its what im aiming for in the UK

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